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‘Gringo Mask’ Sold To Arizonians Worried Dark Skin Could Lead To Immigration Questions

A Hispanic ad agency based out of Miami is offering a solution for legal Arizonians worried their skin tone may lead to them being pestered by law enforcement because of Arizona’s new immigration law.

The solution is the Gringo Mask.

“Our agency mantra is ‘Erasing Stereotypes,’ so as soon as this law was passed, we knew we had to do something to communicate just how ridiculous we thought it was,” the firm’s COO, Joe Zubizarreta, said in an AOL News story.

Read the full story here.

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