Amazon says it prevented 4 billion bad listings in 2021

By HALELUYA HADERO
AP Business Writer

Amazon says in its second-annual report that it prevented 4 billion bad listings from making it onto its site and got rid of more than 3 million phony products last year. The results, released Wednesday, were mixed compared with 2020, when Amazon blocked 10 billion listings and got rid of 2 million phony products. The Seattle-based e-commerce juggernaut also saw a decrease in complaints of intellectual property infringement in 2021 while growing the number of active brands on its site. Counterfeit sellers have long plagued Amazon and other e-commerce retailers, including eBay. And Amazon has stepped up efforts to fight it in recent years amid heightened scrutiny from brands and lawmakers pushing for anti-counterfeit legislation.