WWE’s SummerSlam to be filled with action – and lots of sponsors

AP Business Writer

Just days away, WWE is gearing up for this year’s SummerSlam, which promises to bring lots of action – and sponsorships. The premium live event will have 12 total sponsors and six sponsorships for matches, both records for a non-WrestleMania premium live event. Sponsorship revenue is also booming, surging more than 60% compared with last year’s SummerSlam, according to the sports entertainment company.