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Flat budgets

Flat budgets, bigger targets: 7 ways businesses are finding money they already have

By Assyl Yespanova for Higgsfield AI According to recent research, marketing budgets in the U.S., UK and across Europe have remained essentially unchanged. Gartner’s CMO survey reports that in 2026 marketing budgets are at 7.8% of revenue, up from 7.7% in 2025. “CMOs are being asked to deliver growth, efficiency and transformation without meaningful budget expansion,”

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Small Business Saturday marketing ideas for 2026: 15 tips to help you sell more

Small Business Saturday marketing ideas for 2026: 15 tips to help you sell more

By Mary Beth Eastman for ERGO NEXT Small Business Saturday (Nov. 28, 2026) is more than a shopping day. It’s a chance for retail shops, restaurants and the nation’s 36.2 million independent businesses to connect with customers who value local businesses and support their communities. Increasingly, marketing strategies can help small-business owners reach customers long before

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Can I take the home office deduction?

Can I take the home office deduction?

By Katharina Reekmans, EA for Intuit TurboTax The home office tax deduction allows qualified taxpayers to write off certain home expenses related to the business use of their home when they file their taxes. Qualifying for a home office deduction depends on things like whether you are a remote or self-employed worker, whether you use

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America's side hustle economy has a tax problem

America's side hustle economy has a tax problem

By Elliot Gajadhar for 1-800Accountant The typical annual revenue for an independent business is near $19,200 at the midpoint of 31 industries, closer to supplemental income than to a full salary, data from 1-800Accountant’s 1099 Earnings Report shows. That describes the situation for a lot of Americans: About 1 in 3 report having a side hustle, according

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76% of SMB owners are automating work. The next step is making sure they're doing it safely.

76% of SMB owners are automating work. The next step is making sure they're doing it safely.

Many businesses are approaching automation exactly like most people approach a new hobby: a lot of enthusiasm but shaky planning. And it’s happening at scale. The majority of SMBs (76%) have adopted some form of automation, ranging from simple rule-based workflows (38%) to AI that makes decisions across multiple systems with limited human input (30%). Unlike hobbies,

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