Topgolf targeting El Paso, other markets for expansion
Topgolf announced Wednesday that El Paso is one of the cities under consideration for expansion.
The global golf entertainment company said it is searching for new locations in smaller and mid-size cities including: New Orleans and Baton Rouge, La.; Huntsville, Ala.; northwest Arkansas; Providence, R.I.; Ft. Myers/Naples, Fla.; Greenville, S.C.; Albuquerque, N.M.; McAllen and El Paso, Texas and more.
“Our openings in Oklahoma City and Virginia Beach have shown us that Topgolf can thrive in areas that are less densely populated than we had originally been targeting,” said Topgolf Vice President of Real Estate Development Zach Shor.
Topgolf states there are currently 24 Topgolf venues open worldwide and nine under construction throughout the U.S., including dozens more locations under contract or in firm negotiations for 2017 and 2018 openings.
“As we look to grow the Topgolf global community, we are excited to introduce our concept both online and in-venue in cities of all sizes,” said Co-Chairman and CEO of TEG Erik Anderson.
Topgolf is an entertainment center that offers competitive golfing games for all ages and skill levels and advanced technology to track players’ shots. Most Topgolf venues are three levels and include hitting bays that can host up to six players at one time. Shor explained that future venues could vary slightly in design, and architectural decisions will be based on local climate, demographics, available acreage and more.