Juárez to host thousands of Borderland shoppers during ‘Buen Fin’

JUÁREZ, Chihuahua (KVIA) -- City of Juárez to host its annual 'Buen Fin,' which typically sees thousands, if not millions of borderland shoppers and also from other parts of Mexico and the U.S.

Sales and other promotions on most products are expected to be seen by shoppers all weekend, starting Thursday.

The City of Juárez, along with the National Chamber of Commerce in Juárez (CANACO) will host the 15th edition of 'Buen Fin,' which was created and started here on the border and expanded across Mexico.

Local, state and federal law enforcement agencies say they will be patrolling and conducting operations at all malls and shopping centers to ensure people's safety while shopping this weekend.

According to CANACO's president in Juárez, the city/border will have a 3.3 billion Mexican pesos economic impact this 'Buen Fin,' that's nearly $181 million.

"It became a major national benchmark and today it's the biggest weekend in all of Mexico in terms of sales," said President Pérez.

With over 1,500 businesses and shops affiliated to the 'Buen Fin,' shoppers could expect to see tons of deals and discounts in Juárez until Monday.

"And also, obviously, to the consumers, to our friends in Juárez, El Paso and Las Cruces, we want to tell them that Juárez is more than just a bad news headline," President Pérez said. "Unfortunately, a negative story tarnishes all the work we've been able to do at the Chamber of Commerce to bring them here, to make it safe to come to Juárez."

If you're planning a trip to Juárez this weekend, all restaurants and bars will be open an extra hour, also for "El Buen Fin."