What is the ‘pink tax’ and how is it impacting women?

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What is the ‘pink tax’ and how is it impacting women?
A store shelf displaying feminine products that are subject to the pink tax

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Women spend significantly more on personal care goods in their lifetime
A chart showing cumulative lifetime spend on similar personal care goods, as marketing to men versus women

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Meanwhile, 24 states still tax menstrual care items as luxury goods
A woman choosing tampons at a store

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The gender wage gap exacerbates the issue
A march in Washington Square Park on International Women’s Day

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Women live longer than men on average, meaning they spend even more
A happy senior woman sitting outside

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There is significant legislation underway against gender bias in pricing
Jackie Speier in Congress
